Privacy Policy

Effective Date: Sept 23, 2025

Zak Zavada Photography (“we,” “our,” or “us”) respects your privacy. This policy outlines how we collect, use, and protect your personal information when you interact with our website, services, and communications.

By using our website or submitting your information, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Name, email address, phone number, session details, messages submitted through our forms.

  • Technical Data: IP address, browser type, device info, referral source.

  • SMS Consent Data: Opt-in status, phone number, message history.

  • Marketing Attribution Data: Google Click ID (GCLID) when applicable

2. How We Use Your Information

We use the information you provide to:

  • Respond to inquiries and deliver services

  • Manage bookings, contracts, and communication

  • Send email and SMS messages if opted in

  • Automate workflows through Zapier and 17hats

  • Submit hashed data (e.g., email or phone) to Google Ads for offline conversion tracking

We do not sell your personal data. All information is handled securely and used only for business-related purposes.

3. SMS Communication

If you opt in to receive SMS messages, we may send texts related to:

  • Session confirmations and reminders

  • Appointment updates

  • Billing notices

  • Occasional follow-ups or service-related announcements

Messages are sent using secure platforms such as Zapier and 17hats and may be delivered through Bandwidth. Message frequency varies. Message and data rates may apply. You may opt out at any time by replying “STOP.”

4. Sharing Information

We may securely share your information with trusted platforms such as:

  • Squarespace (website and form infrastructure)

  • Zapier (automated workflows)

  • 17hats (CRM and SMS delivery)

  • Google Ads (for secure marketing attribution via hashed data)

We do not sell or share your data with unrelated third parties for promotional purposes. SMS opt-in data is never shared or sold.

5. Data Retention

We keep your data only as long as needed to deliver services and comply with legal or financial obligations. You may request deletion of your data at any time unless we are required to retain it for compliance purposes.

6. Data Security

We take reasonable precautions to protect your data through secure storage, access controls, and encryption where applicable. No system is 100% secure, but we follow industry best practices.

7. Your Rights

You may request to access, correct, or delete your data at any time. You may also withdraw consent to email or SMS communication. To do so, email zak@zakzavada.com.

8. Updates to This Policy

We may update this policy periodically. Changes will be posted here. Continued use of our site or services indicates acceptance of the updated policy.

9. Contact

Zak Zavada Photography

415 Arthur Avenue Scranton, PA 18510

Email: zak@zakzavada.com

Website: https://zakzavada.com